EZ Newswire Names Michelle Songy Head of Growth
NEW YORK, NY, October 8, 2026 (EZ Newswire) -- EZ Newswire, the newswire built for AI visibility and premium publisher
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NEW YORK, NY, October 8, 2026 (EZ Newswire) — EZ Newswire, the newswire built for AI visibility and premium publisher distribution, today announced that Michelle Songy has joined as Head of Growth, the company’s first senior sales and marketing hire. Songy will lead inbound, outbound, partnerships, and paid acquisition as EZ Newswire expands among PR agencies and corporate communications teams.
Songy has spent most of her career building brands and go-to-market teams from scratch. She co-founded Cake Technologies and, as CMO, led its brand and go-to-market from launch through its acquisition by American Express. She later founded Press Hook, a PR platform that connected thousands of brands with journalists for earned media. She has also worked at The Coca-Cola Company and led enterprise partnerships at American Express.
“I’ve known Michelle for years, and she understands this market from the customer’s side,” said Neel Shah, founder and CEO of EZ Newswire. “She has built go-to-market from zero more than once. She is the right person to do it here as we move beyond product-led growth.”
The appointment comes as AI systems become a primary way people and software learn about companies and as bots and AI agents generate more web traffic than humans. In June, EZ Newswire launched its Reporting Dashboard, which tracks how each release is cited across major AI answer engines, including ChatGPT, Gemini, and Perplexity, alongside distribution, reader engagement, and search performance.
“What drew me to EZ Newswire was the depth of its technical bench and the product it has built,” said Songy. “Legacy newswires still measure success by pickups and inflated potential audience metrics, which are no longer relevant in the AI and agentic era. EZ Newswire is the only newswire that shares detailed analytics and insights showing customers how their news surfaces in AI answers, which are increasingly where reputations are formed and decisions are made. The team has built something rare in this category, and my job is to help scale it.”
The hire follows a period of product-led growth for EZ Newswire, which is the exclusive newswire partner of Reuters and Fortune. In recent months, the company has distributed news for global brands including AB InBev, American Airlines, JD.com, Liberty Mutual, and Zeekr, as well as high-growth startups such as Warp and Campfire.
In its first year on G2, the company earned seven badges in the Fall 2026 reports for Press Release Distribution Software, including High Performer honors across the Global, Mid-Market, Small-Business, Europe, and EMEA Grid Reports and an Easiest To Do Business With badge, and ranked in the top 10% of 115 vendors in the category.
About EZ Newswire
EZ Newswire is the newswire built for AI performance with a premium distribution network, real-time reporting, and AI citation tracking and insights on a single platform. From startup to scale-up to S&P 500, the most influential agencies and organizations rely on EZ Newswire to shape digital and AI presence. Learn more at eznewswire.com.
Media Contact
Ethan Cantil-Voorhees
media@eznewswire.com
SOURCE: EZ Newswire
